Behind Fitwell brand lies the work of expert hands who have been working in the footwear industry for 40 years, giving shape to products of excellence. Each boot made inside the company becomes part of the story of a passion that day after day is renewed, blending harmoniously tradition with innovation.


Every single material used while handcrafting Fitwell shoes conquers to the definition of the quality that distinguish them. For this reason, each commercial partner the firm address to is accurately chose in order to ensure the same values in which the company itself belives: efficiency and high quality standards.


Fitwell has been collaborating for years with athlets, mountain guides and high-qualified mountaineers who test the shoes in the collection, getting back to the company with feedback that are useful to perfecting the boots. In this way, each Fitwell branded shoe is enriched by the value that comes from the meeting of different reliable opinions.